Monday, June 10, 2019

"Love Calls Back" Ad During Tonys Telecast Has People Weeping

A scene from the Verizon/Pflag ad "Love Call Back."
Last night, during the Tony Awards on television, Verizon, the telecommunications giant, and Pflag, a advocacy group for the LGBTQ community, aired an ad that had many weeping, including me.

The ad, calls "Up To Speed," or "Love Calls Back," featured young LGBTQ people who were estranged from parents or other loved ones.

The conversations when these youths came out of the closet to their families went badly, so there was little or no communication after that.  

Everybody hurt because of these situations, obviously.

In the ad, Verizon and Pflag arranged do-overs for these initial conversations. Parents, brothers and others who initially had reacted badly to their kids' orientation since the first bad conversation had time to think about it, and had come to realize there really wasn't anything wrong with their LGBTQ kids, and that they still loved them.

The ad is a nice bit of hope for people who are estranged, and I hope it encourages more do-over calls to reunite people.  The whole thing, of course, is timed to coincide with June, which is Pride Month.

I fully realize that not all families have such happy endings. Some LGBTQ youth and adults remain estranged from stubborn, ignorant parents forever, which is sad to say the least.

I was lucky when I came out. My father immediately supported me. My mother reacted extremely harshly and negatively, but eventually came around. It took a little work, but she did it.

The video is below.  The first 1:40 of the video explains what it does. After that Kleenex alert!  It is a weeper, but worth watching:

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