Saturday, July 5, 2014

"Empty Chair" Guinness Ad Pulls Heartstrings

A still from the "Empty Chair" Guinness ad  
There's not much I can say about the Guinness Beer ad, that you will see in the video below, without being a spoiler, so I'll just let you watch it and see what you think.  

I will say it's appropriate for the Fourth of July weekend.

Yes, the ad is shamelessly selling Guinness, but that's what an advertisement is supposed to do. But it also has a nice message. And definitely tugs at the heartstrings.

Guinness does have a history of good ads, like the famous wheelchair basketball ad that came out last year that was a nice meditation on friendship.

Anyway, here's the very thoughtful new advertisement from Guinness:

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