Tuesday, August 25, 2015

"Tiny Dancer" Insurance Ad Wins, Against All Odds

The best performance to "Tiny Dancer" ever
is in a John Lewis insurance commercial.
I always let out a groan of dismay when one of my favorite songs is co-opted and becomes part of a company's advertising campaign.

That groan came when I learned that John Lewis insurance is using the Elton John classic "Tiny Dancer" in one of its ads. It's one of Sir Elton's best songs, for sure. 

Then I saw the John Lewis insurance ad that featured "Tiny Dancer."

I'm sold. Maybe not on the insurance, but definitely the ad. 

It made me smile and will do the same for you. I love the girl in the ad. Well played, John Lewis.


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