Monday, January 20, 2014

ANOTHER Awesome Ad: There's Hope For The Ad Industry Yet

For the third time in a week, I found a really good television advertisement.
In an awesome ad, look what a dog does
 to help this guy.  

That's a rare trifecta in a sea of terrible TV commercials.

This one is well done, and promotes an awesome cause. (Especially if you, like me, are a dog lover)

It's from the Royal Dutch Guide Dog Foundation, which brings service dogs to veterans suffering from Post-Traumatic Stress Syndrome.

The tag line is guide dogs have traditionally helped people who cannot see,  but these dogs help people who have seen too much.

I also like how the ad really portrays the dog as the veteran's comrade in arms.

As much of the commentary on this ad says, it does make you want to hug the dog nearest and dearest to you.

Here's the great ad:

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